Hot Wheels Custom Motors Cup Challenge

Posted on März 15 2010 by admin

Das ist nicht nur virales Marketing sondern ein tolles Beispiel für interaktive Promotion.
Mattel nutzt Youtube für ein videobasiertes Online-Game mit den Namen “Hot Wheels Custom Motors Cup Challenge”.
Wähle ein Hot Wheel mit den entsprechenden Tuning-Part zur Steigerung der Performance und bestreite verschiedene Rennen. Genial einfach und einfach genial um wieder ein wenig Zeit totzuschlagen… Have fun!

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